Which question best describes a direct invitation for referrals?

Which question best describes a direct invitation for referrals?

• A. Who do you know that would benefit from what I've provided you?
• B. What have you liked the best about what we did for you?
• C. How are things going?
• D. Do you have any questions for us?

Answer: (A)

Inviting referrals directly means clearly prompting the client to think of someone who could benefit and to pass along a name or introduction. The phrase you’re aiming for does exactly that: it asks, in concrete terms, who the client knows that would benefit from what you’ve provided. It ties the referral to a real recipient and keeps the action simple and easy to act on, which makes it most effective as a direct invitation. The other options don’t serve that same purpose. Asking what the client liked is about collecting positive feedback or testimonials, not about generating referrals. Checking in with “How are things going?” is a general rapport question, not an explicit referral request. Asking if the client has any questions is about clarifications or concerns, again not about prompting a referral.

Inviting referrals directly means clearly prompting the client to think of someone who could benefit and to pass along a name or introduction. The phrase you’re aiming for does exactly that: it asks, in concrete terms, who the client knows that would benefit from what you’ve provided. It ties the referral to a real recipient and keeps the action simple and easy to act on, which makes it most effective as a direct invitation.

The other options don’t serve that same purpose. Asking what the client liked is about collecting positive feedback or testimonials, not about generating referrals. Checking in with “How are things going?” is a general rapport question, not an explicit referral request. Asking if the client has any questions is about clarifications or concerns, again not about prompting a referral.