Which permissions are required when using a prospect's proof and name?

Which permissions are required when using a prospect's proof and name?

• A. Get the prospect's permission to share the proof.
• B. Get permission if you intend to use their name.
• C. Both A and B
• D. Neither

Answer: (C)

Using a prospect’s proof and name involves handling personal, identifiable information, so you must obtain clear permission before sharing or publishing it. Getting permission to share the proof ensures you’re accurately representing what the prospect provided and not using it without consent. If you plan to use the prospect’s name in connection with that proof, you need explicit permission to reveal their identity publicly, since naming someone can imply endorsement and ties them to your product or service. Because both sharing the proof and naming the person involve presenting information about them, both permissions are necessary. Clear, written consent protects accuracy, avoids misrepresentation, and respects privacy.

Using a prospect’s proof and name involves handling personal, identifiable information, so you must obtain clear permission before sharing or publishing it. Getting permission to share the proof ensures you’re accurately representing what the prospect provided and not using it without consent. If you plan to use the prospect’s name in connection with that proof, you need explicit permission to reveal their identity publicly, since naming someone can imply endorsement and ties them to your product or service. Because both sharing the proof and naming the person involve presenting information about them, both permissions are necessary. Clear, written consent protects accuracy, avoids misrepresentation, and respects privacy.